Hudson Multifamily Group, a registered assumed name of The END Group, Co. (a licensed Texas real estate broker), hereinafter referred to as "HUDSON MULTIFAMILY GROUP," understands that your privacy is important to you. We are committed to protecting the privacy of your personally identifiable information as you use this website. This Privacy Policy tells you how we protect and use information that we gather from you. By using this website, you consent to the terms described in the most recent version of this Privacy Policy. You should also read our Terms and Conditions to understand the general rules for your use of this website, and any additional terms that may apply when you access particular services or materials on certain areas of this website. "We," "our" means HUDSON MULTIFAMILY GROUP and its affiliates. "You," "your," "visitor," or "user" means the individual accessing this site.

Personal and Non-Personal Information

Our Privacy Policy identifies how we treat your personal and non-personal information.

What Is Non-Personal Information and How Is It Collected and Used?

Non-personal information is information that cannot identify you. If you visit this website to read information, such as information about one of our services, we may collect certain non-personal information about you from your computer's web browser. Because non-personal information cannot identify you or be tied to you in any way, there are no restrictions on the ways that we can use or share non-personal information.

What is personal information and how is it collected? Personal information is information that identifies you as an individual, such as your name, mailing address, e-mail address, telephone number, and fax number. We may collect personal information from you in a variety of ways:

Are Cookies or Other Technologies Used to Collect Personal Information?

Yes — but only first-party analytics for our own use, never advertising. The Hudson Multifamily Group website uses a first-party analytics tool, provided by our customer-relationship-management (CRM) service provider acting on our behalf, to understand how visitors use the site (such as which pages are viewed) and to recognize a returning visitor who reached the site by clicking a link in one of our own emails. This tool may set a first-party cookie or store an identifier in your browser. We do not use third-party advertising trackers, advertising cookies, or fingerprinting; we do not engage in cross-site tracking or behavioral advertising; and we do not sell or share personal information for advertising or targeted-advertising purposes. Because we use only first-party analytics for our own internal use — and do not conduct targeted advertising or sell personal information — no cookie-consent banner is required under applicable Texas and U.S. law.

The personal information we collect directly is what you voluntarily submit through our contact form (described above), which is transmitted to us to respond to your inquiry. The analytics described above are used to operate and improve the site and to inform our own follow-up with people who have contacted us; they are not used to track your activity across unrelated third-party websites. The site also stores one functional token in your browser's local storage for a single purpose — to remember that you have requested our Market Intelligence Briefing, so you do not have to re-enter your email on return visits. You can remove all of these by clearing your browser's cookies and site storage.

How Does Hudson Multifamily Group Use Personal Information?

HUDSON MULTIFAMILY GROUP may keep and use personal information we collect from or about you to provide you with access to this web site or other products or services, to respond to your requests, to bill you for products/services you purchased, and to provide ongoing service and support, to contact you with information that might be of interest to you, including information about products and services of ours and of others, or ask for your opinion about our products or the products of others, for record keeping and analytical purposes and to research, develop and improve programs, products, services and content.

Personal information collected online may be combined with information you provide to us through other sources. We may also remove your personal identifiers (your name, email address, social security number, etc.). In this case, you would no longer be identified as a single unique individual. Once we have de-identified information, it is non-personal information, and we may treat it like other non-personal information. Finally, we may use your personal information to protect our rights or property, or to protect someone's health, safety, or welfare, and to comply with a law or regulation, court order or other legal process.

Does Hudson Multifamily Group Share Personal Information With Others?

We will not share your personal information collected from this website with an unrelated third party without your permission, except as otherwise provided in this Privacy Policy. In the ordinary course of business, we may share some personal information with companies that we hire to perform services or functions on our behalf. In all cases in which we share your personal information with a third party for the purpose of providing a service to us, we will not authorize them to keep, disclose or use your information with others except for the purpose of providing the services we asked them to provide.

We will not sell, exchange, or publish your personal information, except in conjunction with a corporate sale, merger, dissolution, or acquisition. For some sorts of transactions, in addition to our direct collection of information, our third-party service vendors (such as credit card companies, clearinghouses and banks) who may provide such services as credit, insurance, and escrow services may collect personal information directly from you to assist you with your transaction. We do not control how these third parties use such information, but we do ask them to disclose how they use your personal information before they collect it.

We may cooperate with law enforcement authorities in investigating and prosecuting web site visitors who violate our rules or engage in behavior which is harmful to other visitors (or illegal). We may disclose your personal information to third parties if we feel that the disclosure is necessary to protect our rights or property, protect someone's health, safety, or welfare, or to comply with a law or regulation, court order or other legal process.

How Is Personal Information Used for Communications?

We may contact you periodically by e-mail, mail, or telephone to provide information regarding programs, products, services, and content that may be of interest to you. In addition, some of the features on this website allow you to communicate with us using an online form. If your communication requests a response from us, we may send you a response via e-mail. The e-mail response or confirmation may include your personal information. We cannot guarantee that our e-mails to you will be secure from unauthorized interception.

How Are SMS / Text Message Communications Handled?

HUDSON MULTIFAMILY GROUP may communicate with you by SMS (text message). The following terms govern our SMS communications.

Consent to Receive Messages.

By affirmatively checking the SMS consent box and providing your mobile phone number through a web form on this website — or by otherwise providing your mobile number to us in writing, by phone, or in the course of a transaction — you expressly consent to receive text messages from us related to our commercial real estate brokerage services. These messages may include property acquisition and disposition opportunities, listing inquiries, owner outreach related to your property holdings, market intelligence updates, transaction coordination, deal correspondence, appointment confirmations, and other business communications. Consent to receive SMS messages is not a condition of any purchase, listing, sale, or other service.

Message Frequency.

Message frequency varies based on your engagement with us and any active transactions or inquiries.

Message and Data Rates.

Message and data rates may apply, based on your wireless carrier plan.

Opt-Out.

You may opt out of SMS communications at any time by replying STOP to any text message you receive from us. You will receive a one-time confirmation that you have been unsubscribed, after which you will not receive further SMS messages from HUDSON MULTIFAMILY GROUP. To resume messages, reply START.

Help.

For help or questions regarding our SMS program, reply HELP to any message, or contact us at nick.darcy@hudsonmultifamily.com or 469.933.0091.

Carrier Disclaimer.

Wireless carriers, including AT&T, Verizon, T-Mobile, U.S. Cellular, and others, are not liable for delayed or undelivered messages. Message delivery is subject to your wireless service provider's transmission and is not guaranteed.

Mobile Information Privacy.

No mobile information will be shared with third parties for marketing or promotional purposes. Information sharing with subcontractors in support of our services (for example, SMS delivery platforms, CRM providers, and IT vendors) is permitted. All other categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

Eligibility.

SMS communications from HUDSON MULTIFAMILY GROUP are intended for recipients in the United States who are at least 18 years of age.

How Is Personal Information Secured?

We have implemented generally accepted standards of technology and operational security to protect personally identifiable information from loss, misuse, alteration, or destruction. Only authorized personnel and third-party vendors have access to your personal information, and these employees and vendors are required to treat this information as confidential. Despite these precautions, we cannot guarantee that unauthorized persons will not obtain access to your personal information.

Links

This site contains links to other sites that provide information that we consider to be interesting. HUDSON MULTIFAMILY GROUP is not responsible for the privacy practices or the content of such websites.

How Can a User Access, Change, and/or Delete Personal Information?

You may access, correct, update, and/or delete any personally identifiable information that you submit to the website. You may also unsubscribe from mailing lists or any registrations on the website. To do so, please either follow instructions on the page of the website on which you have provided such information or subscribed or registered, or contact us at nick.darcy@hudsonmultifamily.com.

Children's Privacy

HUDSON MULTIFAMILY GROUP will not intentionally collect any personal information (such as a child's name or email address) from children under the age of 13. If you think that we have collected personal information from a child under the age of 13, please contact us.

Changes

HUDSON MULTIFAMILY GROUP reserves the right to modify this statement at any time. Any changes to this Privacy Policy will be listed in this section, and if such changes are material, a notice will be included on the homepage of the website for a period of time. If you have any questions about privacy on any websites operated by HUDSON MULTIFAMILY GROUP or about our website practices, please contact us at: nick.darcy@hudsonmultifamily.com.